High There!
While High There already had a community of over 600,000 app subscribers, the brand needed a refresh to reflect the evolving cannabis landscape across Canada and the United States. The company set out to create a more inclusive space for all genders and for casual cannabis enthusiasts who want to share their experiences and interests in a safe online environment. High There aspires to be a leading voice in the awareness and normalization of cannabis culture.
Try it out. Make friends in high places.
CLIENT
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High There
CREATIVE TEAM
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Art Director - Mathieu Robin
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Graphic Designer - Lydia Dunay
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Graphic Designer - Alex Ekstrom
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Writing - Maggie Buxton-Simpson
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Chief Technology Officer - James Dunay
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Product Developer - Jason Davis
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Digital Strategy - Tiffany Semira
MY ROLE
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Art Direction
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User Experience Design
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Web Design
App Landing Page
No app (re)launch is complete without a proper landing page to educate the user on how an app can add value to their life.
Welcome Screens
Even after a user has opted in and downloaded the app, many will immediately second guess their decision once prompted to create an account. Your welcome screens are the final, and most crucial messaging to reinforce the user's initial decision that this app has value to them.
